Every business is the brainchild of a hard-working entrepreneur. They spend many sleepless nights doing what is best for business. A business website can add to their effort. Every effort demands adjustments. Heard the name of opportunity cost? If you are desiring to have a website for your business you have to face the technical jargon of web building and coding.
The financial strain above this is needless to say. That’s why many small businesses hesitate to have a website of their own. With WordPress, they can fully fill this desire with ease. With WordPress, you can get a website with a more professional feel without writing a single word of code. The skill of web development is not necessary here.
Perfect for you and your little business, isn’t it?
You don’t have to worry about losing your work online either. WordPress is very secure and has a strict set of rules for each user. So that you can have your little home in this rapidly growing virtual world. Another relief is you can manage this home on your own. You don’t have to worry about hiring someone to make changes to your website.
With little practice, you can manage it on your own alongside running your business.
5 Big Benefits WordPress
1. Dirt cheap
WordPress is free. If you purchase a domain and web hosting solution which might cost something around $4-$5 you can have WordPress.org for free. Which comes with extra features of customization than WordPress.com. It is also open source so you can make any level of changes whenever you want.
You can always build up to your existing website by adding plugins and addons. The final costing is always set by you. You can use it as economically as you want. Which I find a boon for small businesses.
2. Easy setup
WordPress is completely self-managing. Install WordPress on your own server, install any plugins you like, and then set your theme and bingo! Your WordPress-powered website is ready. It has a built-in template that allows you to easily create unique websites. So that you can stand out even if your budget is low. With little planning and knowledge of how to portray your brand, these WordPress themes and templates can pay you off unexpectedly well my friend.
3. Versatility
Do you own a bakery shop or want to share your cake recipes with the world? WordPress can come in handy both ways. It is the most versatile content management platform to host your website no matter what industry it serves. Its features can easily match up to the needs of any category of business. With its vast collection of themes, you can personalize your website the way you want for your business.
4. Manage website remotely
With WordPress managing a website is easy. You can manage the contents and customization of your website with any device such as mobile, tab, desktop, or laptop. It is also possible from anywhere until you have a decent internet connection. That helps you to edit your website on the go. Great for your busy schedule, isn’t it?
5. Easy marketing
The world needs to know that your business exists. Hence you have decided to start a website. But what happens when no one knows that your website exists. Here WordPress can come to the rescue. New online marketers don’t understand why WordPress is good for small businesses.
See, WordPress comes with an inbuilt blogging option. Where you can talk about your business, mission, and vision as much as you want. This blogging platform is actually a powerful one. It is SEO-friendly.
It does a lot more than simply publish articles and press releases. It helps search engines like Google to recognize your content’s authenticity and relevance for key search results. It helps you in–
- Publishing blogs
- Forums
- Writing articles
- Submitting your own content to the directories
You can also promote your business by adding links and banners to your blog. Remember the purpose of a website is to promote your product and WordPress can help you to master that.
Wrapping up
WordPress is the easiest and most effective website management tool one can ever have. For small businesses, it is like your own IT expert friend. It serves every type and size of business. Without switching you can simply update it and have your business grow.
Having an attractive and professional-looking website is essential for growing your small business online. You can also achieve that with WordPress.
HostGator
Bluehost
InMotion
